{"id":2623,"date":"2019-09-25T19:22:33","date_gmt":"2019-09-25T17:22:33","guid":{"rendered":"https:\/\/eb-elite.fr\/?p=2623"},"modified":"2019-09-25T19:22:35","modified_gmt":"2019-09-25T17:22:35","slug":"quay-australia-vague-de-collaborations-avec-chloe-b","status":"publish","type":"post","link":"https:\/\/eb-elite.fr\/index.php\/2019\/09\/25\/quay-australia-vague-de-collaborations-avec-chloe-b\/","title":{"rendered":"Quay Australia continue cette vague de collaborations avec Chlo\u00e9 B ?"},"content":{"rendered":"\n<p>Les annonces de collaborations s\u2019encha\u00eenent ! Quay Australia a annonc\u00e9 r\u00e9cemment sa collaboration avec Chlo\u00e9 B pour une collection de 9 mod\u00e8les de lunettes.<\/p>\n\n\n\n<p>Cette annonce vient apr\u00e8s celles de Natoo, Betty Autier et Sananas qui ont toutes d\u00e9voil\u00e9 des projets de collaboration en 2019.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>\u00ab On travaille depuis plusieurs mois avec les \u00e9quipes Quay Australia sur ce projet et je suis trop heureuse que \u00e7a sorte enfin \u00bb, dit-elle. <\/p><cite>Chlo\u00e9 B<\/cite><\/blockquote>\n\n\n\n<p><strong>Chlo\u00e9 B a cr\u00e9\u00e9 une collection capsule<\/strong><\/p>\n\n\n\n<p>En France, la marque Quay Australia a d\u00e9j\u00e0 collabor\u00e9 avec diff\u00e9rentes personnalit\u00e9s du Web telle que Nabilla. La marque avait r\u00e9alis\u00e9 avec elle une collection de 10 mod\u00e8les de lunettes de soleil. <\/p>\n\n\n\n<p>En dehors de l\u2019Hexagone, la marque a r\u00e9ussi \u00e0 collaborer avec de gros noms tels que Kylie Jenner en 2017.<\/p>\n\n\n\n<p>\u00ab&nbsp;On a trouv\u00e9 la collaboratrice id\u00e9ale avec Kylie&nbsp;\u00bb,\na affirm\u00e9 Linda Hammond, fondatrice de Quay Australia \u00ab&nbsp;Son influence\nsociale est sans pr\u00e9c\u00e9dent, et elle est connue pour son style dynamique et\nd\u00e9cal\u00e9 que ses abonn\u00e9s veulent copier.&nbsp;\u00bb &nbsp;<\/p>\n\n\n\n<p><strong>Le <a href=\"https:\/\/www.journalducm.com\/marketing-influence-influenceur\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"marketing d\u2019influence (s\u2019ouvre dans un nouvel onglet)\">marketing d\u2019influence<\/a> toujours aussi populaire<\/strong><\/p>\n\n\n\n<p>Une \u00e9tude a montr\u00e9 que les d\u00e9penses li\u00e9es au marketing\nd\u2019influence ont augment\u00e9 de 83% en une ann\u00e9e aux \u00c9tats-Unis et au Canada. Google\naffirme que les recherches sur le terme \u00abinfluenceur\u00bb explosent. Et pour cause,\ndes recherches r\u00e9centes ont trouv\u00e9 que les annonces des influenceurs \u00e9taient\nplus m\u00e9morables et \u00e9motionnellement intenses que les publicit\u00e9s t\u00e9l\u00e9vis\u00e9es.<\/p>\n\n\n\n<p>Et pour cause, des recherches r\u00e9centes ont trouv\u00e9 que les annonces des influenceurs \u00e9taient plus m\u00e9morables et \u00e9motionnellement intenses que les publicit\u00e9s t\u00e9l\u00e9vis\u00e9es.<\/p>\n\n\n\n<p>Pas \u00e9tonnant alors que 69% des entreprises interrog\u00e9es lors d\u2019un sondage ont class\u00e9 le marketing d\u2019influence comme une priorit\u00e9 <a href=\"https:\/\/eb-elite.fr\/index.php\/2019\/05\/10\/decouvrez-les-6-etapes-pour-construire-une-strategie-numerique-efficace\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"strat\u00e9gique  (s\u2019ouvre dans un nouvel onglet)\">strat\u00e9gique <\/a>importante ou majeure pour 2019 et 61 % disent augmenter leurs investissements dans le marketing d\u2019influence en 2019\u00a0!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les annonces de collaborations s\u2019encha\u00eenent ! Quay Australia a annonc\u00e9 r\u00e9cemment sa collaboration avec Chlo\u00e9 B pour une collection de 9 mod\u00e8les de lunettes. Cette annonce vient apr\u00e8s celles de Natoo, Betty Autier et Sananas qui ont toutes d\u00e9voil\u00e9 des projets de collaboration en 2019. \u00ab On travaille depuis plusieurs mois avec les \u00e9quipes Quay Australia sur ce projet et &hellip;<\/p>\n","protected":false},"author":1,"featured_media":2624,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[33,36],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Quay Australia continue cette vague de collaborations avec Chlo\u00e9 B ?<\/title>\n<meta name=\"description\" content=\"Les annonces de collaborations s\u2019encha\u00eenent avec plusieurs influenceuses et c&#039;est au tour de Chlo\u00e9 B de proposer 9 mod\u00e8les de lunettes avec Quay Australia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eb-elite.fr\/index.php\/2019\/09\/25\/quay-australia-vague-de-collaborations-avec-chloe-b\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quay Australia continue cette vague de collaborations avec Chlo\u00e9 B ?\" \/>\n<meta property=\"og:description\" content=\"Les annonces de collaborations s\u2019encha\u00eenent avec plusieurs influenceuses et c&#039;est au tour de Chlo\u00e9 B de proposer 9 mod\u00e8les de lunettes avec Quay Australia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eb-elite.fr\/index.php\/2019\/09\/25\/quay-australia-vague-de-collaborations-avec-chloe-b\/\" \/>\n<meta property=\"og:site_name\" content=\"Eb Elite\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ebagency\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-25T17:22:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-25T17:22:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/eb-elite.fr\/wp-content\/uploads\/2019\/09\/WhatsApp-Image-2019-09-25-at-18.43.16.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"797\" \/>\n\t<meta property=\"og:image:height\" content=\"449\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@eb_elite\" \/>\n<meta name=\"twitter:site\" content=\"@eb_elite\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/eb-elite.fr\/#organization\",\"name\":\"EB Elite\",\"url\":\"https:\/\/eb-elite.fr\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/ebagency\",\"https:\/\/www.instagram.com\/eb.communication\/?hl=fr\",\"https:\/\/www.linkedin.com\/company\/14776230\",\"https:\/\/twitter.com\/eb_elite\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/eb-elite.fr\/#logo\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/eb-elite.fr\/wp-content\/uploads\/2018\/12\/logo_horizental-2.png\",\"width\":310,\"height\":417,\"caption\":\"EB Elite\"},\"image\":{\"@id\":\"https:\/\/eb-elite.fr\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/eb-elite.fr\/#website\",\"url\":\"https:\/\/eb-elite.fr\/\",\"name\":\"EB ELITE\",\"description\":\"Marketing &amp; 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