{"id":3314,"date":"2020-02-04T16:51:07","date_gmt":"2020-02-04T15:51:07","guid":{"rendered":"https:\/\/eb-elite.fr\/?p=3314"},"modified":"2020-02-04T16:51:08","modified_gmt":"2020-02-04T15:51:08","slug":"a-quoi-ressemble-la-premiere-campagne-publicitaire-de-byte","status":"publish","type":"post","link":"https:\/\/eb-elite.fr\/index.php\/2020\/02\/04\/a-quoi-ressemble-la-premiere-campagne-publicitaire-de-byte\/","title":{"rendered":"A quoi ressemble la premi\u00e8re campagne publicitaire de Byte ?"},"content":{"rendered":"\n<p>Byte a lanc\u00e9 sa premi\u00e8re\ncampagne publicitaire&nbsp;! Cette campagne est consacr\u00e9e \u00e0 l\u2019entreprise\nam\u00e9ricaine de produits sportifs, Nike.<\/p>\n\n\n\n<h2>Byte en route\nvers la mon\u00e9tisation<\/h2>\n\n\n\n<p>Le successeur de Vine, Byte a \u00e9t\u00e9 lanc\u00e9 le 24 janvier 2020. Le principe de sa premi\u00e8re campagne publicitaire consacr\u00e9e \u00e0 Nike, est simple\u00a0: permettre aux cr\u00e9ateurs de mon\u00e9tiser leurs vid\u00e9os.<\/p>\n\n\n\n<p>Vine avait\ndisparu en 2017, parce qu\u2019il n\u2019avait pas \u00e9t\u00e9 suffisamment mon\u00e9tis\u00e9 par Twitter qui\nl\u2019avait rachet\u00e9.<\/p>\n\n\n\n<p>Le cofondateur de\nVine, Dom Hofmann pr\u00e9voit donc de commencer la mon\u00e9tisation sur sa nouvelle\nplateforme au plus vite.<\/p>\n\n\n\n<p>La nouvelle\nplateforme, Byte a donc cr\u00e9\u00e9 un programme de partenariat qui offrira un partage\ndes revenus en plus d\u2019un contact direct (sms ou e-mail) et de l\u2019acc\u00e8s aux tests\nde fonctionnalit\u00e9s&nbsp;!<\/p>\n\n\n\n<p>Les participants\nau programme seront class\u00e9s par Byte d\u2019apr\u00e8s leur audience et leur r\u00e9mun\u00e9ration\nd\u00e9pendra de ce classement.<\/p>\n\n\n\n<p>Byte a \u00e9galement annonc\u00e9\nque les campagnes publicitaires privil\u00e9gieront la communaut\u00e9 et bien entendu la\ncr\u00e9ativit\u00e9. <\/p>\n\n\n\n<p>Malgr\u00e9 cela, la\npremi\u00e8re campagne publicitaire lanc\u00e9e en d\u00e9but de f\u00e9vrier 2020 est une campagne\npublicitaire provenant d\u2019une grande entreprise, Nike, de quoi garantir son\nsucc\u00e8s. <\/p>\n\n\n\n<h2>Une plateforme\nqui cherche \u00e0 concurrencer TikTok<\/h2>\n\n\n\n<p>Byte a expliqu\u00e9\nque les cr\u00e9ateurs seront s\u00e9lectionn\u00e9s par elle. C\u2019est un moyen pour la\nplateforme de s\u00e9lectionner uniquement les cr\u00e9ateurs qui correspondent aux\nvaleurs qu\u2019elle souhaite soutenir et dont le contenu est \u00e0 la hauteur.<\/p>\n\n\n\n<p>Le programme de\nmon\u00e9tisation n\u2019est pour l\u2019instant disponible qu\u2019au sein des Etats-Unis. <\/p>\n\n\n\n<p>La plateforme a\nencore beaucoup de chemin \u00e0 faire. Lors de son lancement, elle avait d\u00e9j\u00e0 connu\nquelques complications avec des spams en commentaires. <\/p>\n\n\n\n<p>Si Byte souhaite\nr\u00e9ellement faire concurrence \u00e0 TikTok, il faudra d\u2019abord qu\u2019elle essaie de\nrattraper la plateforme chinoise en termes de nombre d\u2019adh\u00e9rents, chose pas\nfacile.<\/p>\n\n\n\n<p>C\u2019est pour cela\nqu\u2019il est tr\u00e8s int\u00e9ressant pour Byte de lancer sa premi\u00e8re campagne\npublicitaire avec une marque aussi populaire que Nike.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Byte a lanc\u00e9 sa premi\u00e8re campagne publicitaire&nbsp;! Cette campagne est consacr\u00e9e \u00e0 l\u2019entreprise am\u00e9ricaine de produits sportifs, Nike. Byte en route vers la mon\u00e9tisation Le successeur de Vine, Byte a \u00e9t\u00e9 lanc\u00e9 le 24 janvier 2020. Le principe de sa premi\u00e8re campagne publicitaire consacr\u00e9e \u00e0 Nike, est simple\u00a0: permettre aux cr\u00e9ateurs de mon\u00e9tiser leurs vid\u00e9os. Vine avait disparu en 2017, &hellip;<\/p>\n","protected":false},"author":1,"featured_media":3315,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[33],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A quoi ressemble la premi\u00e8re campagne publicitaire de Byte ? - Eb Elite<\/title>\n<meta name=\"description\" content=\"Byte a lanc\u00e9 sa premi\u00e8re campagne publicitaire ! 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